Posted On: January 26, 2014
This month Conexus introduced free banking. A true no-fee account. No minimum balance. No catch.
What does free feel like? It feels great. It’s getting a present; it’s having no worries, it’s doing whatever you want. A FreeStyle no-fee account from Conexus gives you all of those feelings. It’s not just a no-fee account…
• If you’ve been paying fees (and who hasn’t), you get a free gift.
• If you’ve been counting transactions to make sure you don’t go over your limit, you’re now free to...
Posted On: January 16, 2014
It can do almost anything you want, from almost anywhere. Update your website over lunch, from your smartphone. It’s OH! Media’s newest baby, the OH! CMS V5—a content management system that makes managing your own website as easy as moving files around on your computer.
OH! took a User Experience approach with this project, meaning they made everything extremely easy to use. They’ve worked with almost every CMS on the market and brought all the great things they’ve seen in other platforms...
Posted On: January 14, 2014
Search engine optimization is the topic of a lot of conversations in marketing. Google adjusts its search algorithm around 500–600 times a year. Most of the changes are minor, but occasionally Google rolls out a "big" update (such as Google Panda and Google Penguin) that affects search results in significant ways.
We work with clients to maximize their websites for search, but consider something even more important — make people want to search you.
The reason why people don’t know about...
Posted On: January 05, 2014
The reports tell the same story: there are more ads than ever and we are ignoring more than ever. 89% of ads go unnoticed. Not just forgotten, unnoticed.
It’s not just a traditional advertising problem. We are also ignoring what you’re doing in your building and on your social channels.
As consumers we have more options then ever. More places for us to go hang out and ignore you.
You need to do something.
Here we share our brand process slides. It is all about this problem — click...
Posted On: December 30, 2013
Considering a new brand for your brand in 2014? Wondering what it will take?
One of the boldest brand changes this year was Miley Cyrus shedding Hannah Montana. My daughter grew up with Disney’s Hannah Montana but she didn't relate to Miley. Miley was Hannah and Hannah was for kids. If Miley wanted to stay relevant to her fans it would take some drama.
If a brand wants or needs to switch directions, it requires severe action. Al Ries calls it the Law of Change.
Brands can be...