What are the secrets to creating great radio? From the magic word count to casting, Mike Tennant and Dan McManus join the podcast to share their lessons learned in radio.

You likely know Mike Tennant even if you haven't met him. He conceived, produced and co-wrote two very popular CBC Radio series O'Reilly on Advertising and The Age of Persuasion, and co-written a bestselling book based on the show. Mike has created hundreds of radio campaigns and won every award I can think of. 

Dan McMannus is a voice director and producer with 6 degrees in Calgary. Dan is the best voice director I’ve worked with. And he’s directed and produced more than his share of award-winning spots. 

Join the conversation on the Phoenix Group podcast Lessons Learned in Marketing!