For a small business online media might seem overwhelming, but when you get past the jargon, it’s an affordable way to reach your audience. In fact, online media offers opportunities for you to be on big sites. Last week our Digital Media Strategist, Rachel Giatras, presented to a group of small business owners at the Regina Chamber of Commerce B2B event. The takeaway; try it! Rachel noted that only six years ago Facebook became “a thing”. Her point being, stuff changes and you need to adapt. The slide deck is posted on Slideshare. It covers the online media landscape, from self serve platforms, to real time bidding and network buying. And you get a taste of Rachel’s sense of humour. If you have any questions, or would like to have Rachel walk through the slides with you, give her a call. (She has even more jokes to share.)
Online media buying - Don't be afraid!
Oct 28, 2013