SaskExpress has a long, rich history of success in the performing arts genre—from its’ touring musical revue-style show to its performing arts school. It has been mentoring, training, and providing opportunities in the performing arts for young people in Saskatchewan for almost 40 years.
In 2017, Saskatchewan Express needed an updated look and feel to breathe renewed life into their already well-established brand. We created a refreshed brand and new logo that embodied a more modern, exciting, edgier side of the company while still keeping the current perception of youthfulness, inclusion and professionalism. Saskatchewan Express became: SaskExpress.
We worked with SaskExpress on their capital campaign to upgrade their current building and facilities by developing creative assets that encouraged the province’s patrons of the arts to support this important, community-building company.
