As a small regional brewer in Saskatchewan, Great Western Brewing Company’s brands Original 16 and Great Western sit on the same shelves as big beer companies. They had the roots, the product, and the story—but lacked a true connection with their core market. We helped build strong local brands that beer drinkers would be loyal to.
purchase increase as a result of our advertising
organic video views (and growing)
Original 16’s premium beer drinkers love music. We filmed a series of intimate music videos with up and coming Western Canadian musicians inside the Great Western brewery. The videos are a direct reference to the brand’s essence of going all in and never giving up.
The Devil Wears a Suit and Tie
Coming Home
There’s no stopping this Saskatchewan-based brewing company.
Not only have they been winning awards left and right for their top-quality beers, but their Original 16 Canadian Pale Ale and Great Western Light have now become the official beers of the Calgary Flames!
Talk about a massive amount of exposure!
