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Celebrating National Cartoonist Day

What is National Cartoonist Day? Since 1999, National Cartoonist Day has celebrated the the impact of cartoonists past and present and the effects…

How to Water Your Creative Brain

Exercises that Lead to Big Ideas People often describe me as a creative person, but what does that really mean? Aren’t we all creative to some…

Advertising, Phoenix Group

Online Reviews - The Secret Recipe That Will Get You Business

He Said She Said Let me take you back to 1999, you were still renting movies at Blockbuster, waiting for your dial up to connect and stressing about…

Advertising, Strategy, Web, Media, Phoenix Group

How Blogs Can Benefit Your Business

In a digital landscape dominated by brand goliaths and ever-changing best practices, it’s crucial to remain both relevant and visible in the…

Staying Productive in a Pandemic

When the pandemic arrived and exploded back in 2020 (was it really that long ago???) we have all had to adjust and adapt to a different life at work.…

A Day in the Life of a Content Lead

A fairly new career in the marketing field. What does that fancy title even mean? It’s interesting to think about all the new jobs that…

Advertising, Phoenix Group

A Day in the Life of a Writer

“There is nothing to writing. All you do is sit down at a typewriter and bleed.” Ernest Hemingway Now, while I’ll refrain from…

Advertising, Strategy

The Top Five Ways Your Blog Can Help Meet Marketing Campaign Goals

By Jessica Bickford, Writer at Phoenix Group Blog on blog action So, it’s come to this. Blogging about blogging on the Phoenix blog. You…

Advertising, Strategy

A Guide to Communicating with Indigenous Audiences

In the spirit of reconciliation, strategic communicators need to take the time to understand what is being asked of them in this ongoing process.…

To Clubhouse or Not to Clubhouse?

Another new platform to wrap your head around The ever-changing world of social media has done it again. The latest and greatest social platform…

Quiet Thoughts in a Loud World: An Introvert's Guide to Working in Marketing

The introvert experience To preface this piece, the concepts of introversion, extroversion, and even ambiversion are loose at best and driven by the…

Social Media Trends to Watch for in 2021

A Quick Look Back at Social Media in 2020 2020, the year of the lockdown! And what did we do with ourselves during this down time? We turned to our…